![The One about Ichiban Eight [Supporting Anglers] Launches “Great Value Price” Series Starting from 99 Yen (tax included)](https://lh3.googleusercontent.com/pw/AP1GczNNfTL7umohbR20GoTqEI1G4q3rVSgpzbkgTlQPOIjN3x1N2PUMZhDzI008_bbaLqjDB_610wAdpekLPiNOeORfAH2Ne7HRY42ljyNoXSyWFtIk3Q7b=w2400 "The One about Ichiban Eight [Supporting Anglers] Launches “Great Value Price” Series Starting from 99 Yen (tax included)")
Ichiban Eight Group, a fishing tackle specialty store chain mainly operating in the Kansai region, is strengthening its “Cost-Performance Good Prices” series, starting from 99 yen (tax included), as a spin-off of its “Good Prices Campaign” which has been running since last autumn to support anglers.
Due to recent inflation, the prices of fishing gear have also been on the rise. Against this backdrop, with the desire to make fishing more accessible to everyone, we have planned this series as a new product offering at an affordable price range.
Editors Note:
99 yen = .63 cents USD
500 yen = $3.20 USD
990 yen = $6.33 USD
This series offers a lineup of essential fishing items, including consumables such as fishing line, weights, and rigs, as well as bait, squid jigs, and lures, starting from just 99 yen (tax included). It offers “just the right price and quality” to meet the needs of everyday purchases or spontaneous fishing trips.
Customers who have actually used the service have said:
“It’s helpful to be able to easily buy replacements of consumables.”
“Even though it was my first time fishing, I was able to try it without worrying about the price.”
“It’s inexpensive, but it works well and I’m completely satisfied.”
We have received feedback such as these, and the balance between price and practicality has been highly praised.
Based on the concepts of “affordable yet effective” and “easy to try,” we cater to a wide range of needs, from beginners to veterans. We offer a balance of cost performance and practicality to support all anglers.
Going forward, we will continue to provide the joy of fishing to more people by developing products that offer excellent value for money.
The Ichiban Eight Group is a fishing tackle specialty store group mainly operating in the Kansai region, and its strengths lie in its product lineup that caters to a wide range of fishing genres and its ability to provide practical, on-the-ground advice.
We offer a wide range of products, from entry-level items for beginners to specialized items for hardcore anglers, and we operate our store, hold events, and disseminate information as a way to support the local fishing culture.
