The One about Lotteria” becoming “Zetteria,” and the company name changes to “Burger One”: A record number of companies change their names in a desperate fight for survival
Changing the name of a company you’ve grown accustomed to – this is known as “company name change.” In fact, last year saw a record number of such changes. According to experts, changing a company name is a “survival strategy” in a rapidly changing business Read More …