The One about Ralph Lauren’s Double RL Store in Omotesando

Ralph Lauren is an American brand that continues to attract people all over the world. From its inception back in 1967 by American designer Ralph Lauren and a company that once specialized only in men’s ties, Lauren’s interest in sports would lead him to create a menswear line which he named “Polo” in 1968. And as Ralph Lauren has various brands which include the Purple Label, Polo Ralph Lauren, Polo […]

The One about BEAMS

Many iconic fashion brands are well-known of being from America or Europe and a few from Asia. And while Japan is known for its electronics, video games, sportswear and footwear, and for some brands, its clothingwear. But one major Japanese clothing brand that is huge in Japan and slowly starting to get people to take notice internationally is BEAMS. BEAMS is a Japanese clothing brand that was first established back […]

The One about Bershka in Shibuya, Japan

Probably one of the catchier looking buildings in the trendy area of Shibuya is the Bershka building and the home of the Bershka retail company. A company that is from Spain (since 1998), Bershka is part of the Spanish Inditex group (which owns Zara, Massimo Dutti, Pull and Bear, Oysho, Uterque, Stradivarius and Zara Home), has buildings around the world. In fact, there are over a 1,000 Bershka shops in […]

The One about UOMO Magazine

In Japan, you come across several men’s fashion magazines. And one of my favorite publications is UOMO. Combining Japanese and European fashion, the magazine showcases various styles but also showcases your normal everyday people on the street and showcases the brands that they are sporting. The magazine definitely tries to incorporate the styles that match the season and the demographic for the magazine is more to those who are in […]

The One about Omotesando

Located in Shibuya and Minato, Tokyo is the avenue known as Omotesando. Mentioned and confused by foreigners as a city, Omotesando is an avenue featuring zelkova trees and a stylish area that is home to shopping areas such as Omotesando Hills (featuring Saint Laurent Paris, Dolce & Gabbana, Jimmy Choo), Gucci, Louis Vuitton, Prada, Dior, Apple, Laforet and a plethora of restaurants and cafe’s and more. Next to Ginza, Omotesando […]