Back in 1980, Otsuka Pharmaceutical debuted its sports drink in Japan called “Pocari Sweat”.
Promoted as an “Ion Supply Drink” that is non-carbonated and has a hint of grapefruit, the drink is made of water, sugar, citric acid, sodium citrate, sodium chloride, potassium chloride, calcium lactate, magnesium carbonate and flavor.
It doesn’t taste like Gatorade or Power Zero but it has a flavor that tastes like water/grapefruit but with a hint of citrus.
The concept of the beverage is that drinking water doesn’t replace body fluids and minerals (such as magnesium, sodium, potassium and calcium) lost during sweating. Pocari Sweat has the right amount of electrolyte minerals to replace what is lost and helps in preventing spontaneous dehydration.
So, with the benefits of Pocari Sweat, it also helps that it’s one of the more inexpensive beverage to find at the convenience store. So, inexpensive and good for replacing body fluids and minerals lost during sweating.
And Pocari Sweat continues to be popular decades later and is now released in numerous countries around the world. Check it out!